Apple Offers “Complete My Album”

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Bad name. Cool idea. Shady limitations. Apple is now offering iTMS music buyers the ability to fetch the rest of an album at a discount if they purchased a few $0.99 tracks. Here’s an interesting quote from the PR piece:

“Complete My Album offers customers up to 180 days after first purchasing individual songs from any qualifying album to purchase the rest of that album at a reduced price.”

Note the use of the term “qualifying” up there? This may be a neato feature, but if it only works with Slim Shady, The Go-Gos, and Yanni we’re going to have a problem. Also, what would it hurt of offer more than a measly 180 days? Regardless, you get $0.99 knocked off the total price of the album cost for each track you previously purchased. Not like I care. I never buy singles. I’m an old school album guy.

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